Logistics and supply chain management provider, CEVA Logistics, has partnered with Geely Auto to facilitate the Chinese auto manufacturer’s official entry into the Australian market.
CEVA Logistics’ Finished Vehicle Logistics (FVL) solutions ensured the timely delivery of Geely’s all-electric EX5 SUVs to Australia, enabling customer enquiries and test drives at dealerships from 11 March 2025.
Geely’s strategic partnership with CEVA Logistics marks a key milestone in the auto brand’s commitment to deliver premium service experiences to Australian dealers and consumers.
CEVA Logistics’ functions focused on direct off wharf delivery, efficient local processing and storage solutions, and a seamless dealer delivery, ensuring Geely’s fast and reliable shipments of its vehicles, helping to meet Australian customer demand.
“We are incredibly excited to be nearing the official launch of Geely Auto in Australia, offering a flexible mobility model that suits the Australian way of life,” said Geely Auto Australia CEO, Li Lei.
“The world-class logistics support provided by a leading global partner, CEVA Logistics will be integral to our success here. Their experience in managing complex, multi-regional supply chains make them the ideal freight supplier as we introduce our vehicles to Australian dealer networks and customers.
“In line with our vision for entering the Australian market, it was important to select a long-term partner to support our commitment to Australia. CEVA Logistics has presented a forward-thinking attitude to grow with the Geely brand, using their expertise and local knowledge to identify growth opportunities as we bring new models to the market.”
“Helping our customers expand into new markets is a special moment,” said Guy Meredith, Managing Director for Pacific (Australia, New Zealand and Fiji), CEVA Logistics.
“Our FVL solutions allow us to move all types of vehicles, including for Geely Auto to transport their soon-to-be launched vehicles in Australia. With local expertise and nationwide coverage, we are perfectly equipped to meet the needs of Geely’s dealer network. Our team of experts is committed to ensuring seamless delivery operations, helping to connect Geely vehicles with Australian drivers.”
CEVA Logistics provides global supply chain solutions to connect people, products and providers all around the world. Headquartered in Marseille, France, it offers a broad range of end-to-end, customised solutions in contract logistics and air, ocean, ground and finished vehicle transport in 170 countries. CEVA Logistics is part of the CMA CGM Group, a global player in sea, land, air and logistics solutions and employs approximately 110,000 employees at about 1,500 countries.
In other news, CEVA Logistics overhauled its waste management processes in France.
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