US-based XPO Logistics has announced the appointment of Christine Robinne to lead the company’s technology organisation and digital strategy in Europe.
She will report to Luis Gomez, president – Europe, and to Mario Harik, XPO’s chief information officer.
“Christine is a seasoned technology executive who will ensure that our customers and operators get the full benefit of our innovation — particularly our digital freight management capabilities and productivity tools,” said Gomez. “Our technology initiatives are in excellent hands with Christine and her talented team.”
Robinne joins XPO from Heineken International, where she most recently led the digitalisation of Heineken’s operations in Europe as director of transformation and technology. Earlier, she served as Heineken’s information technology director for Europe and chief information officer for France. She began her career with Quaker Oats (France) as a programmer and project manager. Robinne holds a master’s degree in computer science.
“Christine’s passion for innovation and her customer service orientation mesh perfectly with our strategic priorities,” said Harik. “Her leadership will keep us at the forefront of commercial transport opportunities in Europe.”
XPO provides technology-enabled freight transportation solutions for customers across a range of supply chains in Europe, including food and beverage, e-commerce, industrial and consumer goods, as well as the Tour de France and other world-class events.