German OEM, Schmitz Cargobull, is ranked among the ‘Digital-Champions 2021’ following a survey which analysed around 13,000 companies in the fields of digitalisation, technology and innovation.
“We are very pleased to receive this award, as it reflects the importance of digitalisation at Schmitz Cargobull,” said Schmitz Cargobull CEO, Andreas Schmitz.
“As a reliable and innovative trailer manufacturer, we have been offering digital products and services for many years, which ensure the uptime of our trailers.
“They help our customers to meet the requirements in the transport and logistics industry more in a more efficient, reliable and more comfortable way. Industrial production would not be possible without systematic digitalisation in our production network.
“We are also working intensively to further digitalise our internal business processes and to develop new business models with the use of digital data and new information technology.”
The OEM said a modern and functional online presence is becoming increasingly important and is seen as a further opportunity to better cope with crises.
The Covid-19 pandemic has put even more focus on the topic of digitalisation. This was the background to the study ‘Digital-Champions 2021’ which was conducted by the IMWF Institute for Management and Economic Research with scientific support from the Hamburg Institute of International Economics (HWWI) on behalf of Focus Money and Deutschland Test. Criteria for successful participation were, for example, the status of digitalisation, the type of use of digital data, such as the use of cloud services, measures to protect data security, training and investment in the digital competence of employees, and digitalisation projects that have already been implemented.
The evaluation of the ‘Digital-Champions 2021’ survey was reportedly based in equal parts on social listening on the topics of digitalisation, technology and innovation, as well as on a questionnaire on online reputation completed by the companies surveyed.