German logistics company, DHL Express, is making fashion more accessible by partnering with Arab Fashion Week this year.
As the official logistics partner for the Arab Fashion Week 2019, DHL Express will leverage its global expertise to provide reliable and efficient logistics solutions and services to transport the works of designers from different parts of world to the runway at Arab Fashion Week.
“Over the years, we have gained extensive experience and knowledge of the fashion industry and have developed tailor-made transport solutions to address the needs of the industry,” said DHL Express CEO, Middle East and North Africa, Nour Suliman.
“We are thrilled to announce our partnership with Arab Fashion Week through a unique initiative to showcase our work across the region and indeed across the globe,” he said.
Jacob Abrian, CEO of Arab Fashion Council, said: “We are delighted to partner with DHL Express during the Arab Fashion Week to support the region’s designers. We are very much aligned with DHL’s mission to connect people around the world, especially as Arab World Fashion Week is all about bringing the fashion community together under one roof. ”
DHL Express claims to have a strong foothold in the market and plays an important role in enabling major industry events around the world, including Fashion Weeks, where designer collections are presented to international buyers and customers. DHL provides customised services to help fashion businesses streamline their international logistics and grow their business in new markets.
The Arab Fashion Week is a platform for local, regional and international fashion designers to showcase their latest collections. This year, over 45 designers from the Middle East, Europe and Asia are participating in the event. Hosted by the Arab Fashion Council, the world's largest non-profit fashion council, the event will see runway shows, presentations and private trunk shows.