Krone with new Head of Marketing

German trailer manufacturer Krone has appointed Ingo Lübs as the company's new Head of Marketing.

Effective from 1 January 2016, Lübs will succeed Tobias Eichberg, who will take up a new challenge in southern Germany. 

37-year-old Lübs had been working successfully for Krone in various roles in the past, most recently heading up its Public Affairs department and handling the company’s OEM interface management.

“We are pleased to appoint Ingo Lübs to this new position. He is a proven long-term marketing professional with 12 years of experience in the industry,” commented Gero Schulze Isfort, Managing Director for Sales and Marketing. 

“His expertise in the press and events area is a further building block upon which the combined efforts of our dedicated and highly-motivated team will continue to project the company towards the future.”

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