Trailer industry takes centre stage at Mid-America Trucking Show

Indicating a slight upward trend in the US economy, Louisville’s Mid-America Trucking Show (MATS) attracted some 79,000 visitors last week, who came to see more than 1,000 exhibitors in the hometown of the Kentucky Derby.

Efficiency continued to be a key topic of the annual event, as both OEMs and suppliers expect an improved year of equipment sales ahead.

Weight saving and fuel economy were therefore high on the industry’s agenda in Louisville – best embodied by Walmart’s Advanced Vehicle Experience (WAVE) concept truck, which turned out to be the highlight of a show that saw no roll-outs of entirely new truck models, engines or major components. The truck, which has taken the internet by storm, was created by Great Dane Trailers, Peterbilt and Roush Engineering.

With the truck making community focusing on efficiency improvement and R&D, the trailer building industry seized the opportunity to take centre stage at the 2014 Show.

Refrigerated equipment giant, Utility, for instance, used the event to celebrate its 100th anniversary and unveil a special edition Legacy Museum trailer. “To commemorate our 100 years, we created a special museum trailer equipped with interactive screens, historical photographs, rare memorabilia and a 25-minute documentary film chronicling our story as it relates to important moments in history,” said Craig Bennett, Senior Vice President Sales & Marketing for Utility.

“This is truly a unique opportunity for all to experience Utility’s first 100 years and learn more about the many achievements in manufacturing that make us who we are today.”

Great Dane’s sister company, Trail King, also commemorated a milestone – in celebration of its 40th anniversary, the company revealed a prototype all-aluminum center frame step deck model.

Officially dubbed AACS, Trail King said its new step deck features improved corrosion resistance, all-aluminum framing, armor-coated landing gear, and zinc-plated steel components as standard features.

On the innovation front, Kentucky Trailers announced that it will co-operate with aerodynamic device maker ATDynamics to offer the company’s TrailerTail device as a standard option for new trailer orders going forward.

Meanwhile, competing aerodynamics company SmartTruck noted that its UT6-Plus product package now complies with the new “Elite” level designation for trailer aerodynamic devices announced by the US Environmental Protection Agency (EPA) for its SmartWay program.

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