US firm FTR has appointed industry veteran Don Ake as 'Vice President of Commercial Vehicles' to help enhance the company's Truck & Trailer Outlook.
“We wanted a game-changer step with our Truck & Trailor Outlook, and we knew Don Ake was the best guy to champion this cause,” said Eric Starks, President of FTR.
“Don has made an immediate impact on our ability to forecast and analyze truck and trailer demand. We are excited to have Don join our award-winning team of experts at FTR.”
According to FTR, Ake can draw on more than 20 years of experience in the transportation industry, including 16 years with Hendrickson. “Don has a very strong forecasting and market analysis background. While at Hendrickson, Don developed models, methods, and processes to accurately forecast Truck and Trailer builds and product demand. His industry supplier background provides a 'customer perspective' now that he is with FTR.”
Ake has taught economics courses at Indiana Wesleyan University and master’s level marketing courses at both Indiana Wesleyan and Walsh University. He has also been a frequent guest lecturer at the University of Akron.