Heavy-duty vehicle lighting company, Optronics International, has been acquired by Lucidity Enterprise. Optronics will operate as an independent business unit of the Taiwan-based lighting powerhouse, giving it direct access to Lucidity’s manufacturing strength, R&D capability and experience in the global vehicle lighting marketplace.
The acquisition is the result of a longstanding, strategic relationship between the two organizations and represents a natural step in each company’s evolution, according to the official press release.
“Optronics has firmly repositioned itself and this will absolutely change the competitive hierarchy in HD lighting,” said Brett Johnson, president and CEO of Optronics International. “OEs will gain access to a lighting manufacturer with global sophistication, fleets will enjoy increased product availability and everyone will benefit from new, innovative technology and the industry’s most competitive pricing structure.”
Johnson added that with the new resources available to it, Optronics will be more flexible and aggressive in the pursuit of new product development, tooling and speed to market.
“Optronics complements Lucidity’s strategic objective of bringing imaginative, relevant and competitive lighting technology to the North American vehicle marketplace and the larger world,” said Wayne Huang, chairman of Lucidity Enterprise. Lucidity purchased Optronics International from Harvard Place Investments (HPI), which has owned the company since 2009. Customers and industry partners will see no change in service, accountability or how the company conducts business.
Company officials from both organizations stated that the Optronics brand would continue to be a vibrant and stable fixture within the HD, trailer, RV, transit, agriculture and marine markets it currently serves and that it will expand into new markets as well. Optronics will maintain its headquarters in Tulsa Okla., manufacturing facility in Muskogee, Okla., and its distribution facility in Elkhart, Ind. The company expects to grow its physical presence in the US as a result of the acquisition.