Successful start in Dubai: SAF-Holland's local subsidiary has made the first delivery to customers in the Middle East. The Dubai branch will also supply SAF-Holland replacement parts to North and Central Africa.
“Both the Middle East and North and Central Africa are important growth markets for SAF-Holland”, says Alexander Geis, Head of the Aftermarket Business Unit. “The quick acceptance of our new location proves that the founding of a subsidiary in Dubai was a step in the right direction with regard to our objective of boosting our international expansion.”
According to Geis, SAF-Holland's customers in the region will benefit from shorter delivery times, better availability of parts and a simplified order process.