Montracon: Quietly succeeding
Under a veil of secrecy, Ballyvesey-brand Montracon has set the base for global expansion.
Encompassing the spectrum of restraint and contemporary edge, Montracon is a private, unobtrusive example of England’s manufacturing landscape. Reticent about publicising past successes and future plans through the columns of the world’s transport journals, the company management prefers to maintain a low press profile. Instead, it has developed an active investment programme to fuel an equally active and on-going string of new products and developments that speak for itself.
Operating three manufacturing plants across the UK, one at Belfast in Northern Ireland, one at Market Weighton and one at Doncaster – both located in Yorkshire, Northern England – Montracon can boast a vast portfolio including standard flat platform and curtain-sided models, dry and refrigerated vans, tippers, as well as specialised transport equipment like hook loaders and moving floor units, which are used in the fast growing waste disposal and recycling sector.
But, it’s not quantity that has safeguarded on-going growth despite a picture of doom and gloom across Europe – it’s attitude.
According to Global Sales Director, Roy Rogers, Montracon’s philosophy is based on a simple truth: “It's an old business platitude that any company should follow – look after your customer and they will in turn look after you. In fact, many customers have bought their first Montracon trailer as the result of recommendations from fellow operators,” says Rogers, a man who can reel off the names of those who, having bought for the first time, return to Montracon time and time again. “There’s nothing better than word-of-mouth recommendation.”
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