US trailer market: The long road to recovery

From the September 2011 issue.

In a time of financial volatility in the US, the commercial road transport industry is trying to maintain a more bullish face.

The implications of America’s loss of its gold-plated, AAA credit rating to AA+ by ratings agency Standard & Poors is a subject not only being hotly debated in global government circles, but also in business and consumer circles.

Speculation as to potential outcomes is running from a second, double dip recession - but with better inbuilt safety buffers - to a flat, wait-and-see economic environment where borrowing costs may increase and there are implications for the US dollar’s reserve status.

With fallout from the 2007/2008 sub-prime mortgage crisis - which reached its peak in 2009 - still reverberating across numerous industry sectors, the difficulty for commentators lies in unravelling what represent market corrections and natural industry evolution and what amounts to a new mood of cautious optimism.

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